Business

Bachelor of Science in Business Administration and Management

The Bachelor Of Science In Business Administration And Management is a degree programme that equips students with knowledge and skills in in business administration and management. The programme falls under the Business & Economics category and typically spans 4 years of full-time study at accredited Kenyan universities.

The curriculum covers Business Administration and Management, Business Management, Organizational Behavior, Strategic Management, Business Operations, Business Leadership. Students engage with both theoretical foundations and practical applications, developing competencies in Advertising, Business Process Modeling, Data Visualization, Entrepreneurship, Financial Analysis. The coursework is designed to build progressive understanding from foundational concepts to advanced topics.

Throughout the programme, students study Human Resource Management, Business Leadership, Marketing Management, Introduction to Business Administration and Management, Organizational Behavior. The teaching approach combines lectures, laboratory practicals, tutorials, assignments and independent research projects. This blend ensures graduates can apply theoretical knowledge to real-world problems in their field.

The programme offers specialisations in General Practice, Strategic Management, Human Resource Management. Students can focus their studies on areas of particular interest, allowing them to tailor their degree to specific career goals. The flexibility enables graduates to pursue diverse professional paths within the sector.

Graduates of the Bachelor Of Science In Business Administration And Management pursue careers as Entrepreneur, Business Manager, Management Trainee, Business Consultant. They find employment in various sectors including government agencies, private companies, research institutions, non-governmental organisations and academic institutions. The degree opens doors to both local and international opportunities.

The programme is accredited by the Commission for University Education (CUE) and offered at recognised universities across Kenya. Students benefit from industry attachments, fieldwork and practical training that complement classroom learning and enhance employability upon graduation.

Duration: 4 years
Public, up to: Ksh 259,000
Private, up to: Ksh 225,800
Job market: High

The programme

What you study, how long it takes, and how it is delivered.

Practicalities

Study mode: Full-time
Attachment: 6 months
Average class: 30 students
Award: Bachelor

What you study

6 subjects

Business Administration and Management
Business Management
Organizational Behavior
Strategic Management
Business Operations
Business Leadership

Modules

12 in the programme

Introduction to Business Administration and Management
Year 1Semester 13 creditsCore
Comprehensive introduction to business administration and management, covering business concepts, management principles, and approaches to business management.
Business Management
Year 1Semester 23 creditsCore
Study of business management, covering planning, organizing, leading, and controlling functions of management.
Organizational Behavior
Year 1Semester 33 creditsCore
Examination of organizational behavior, covering individual behavior, group dynamics, organizational culture, and organizational structure.
Strategic Management
Year 2Semester 13 creditsCore
Study of strategic management, covering strategic analysis, strategy formulation, strategy implementation, and strategic evaluation.
Business Operations
Year 2Semester 23 creditsCore
Analysis of business operations, covering operations management, production management, quality management, and business processes.
Business Leadership
Year 2Semester 33 creditsCore
Development of leadership skills, covering leadership theories, leadership styles, motivation, and leading organizations.
Human Resource Management
Year 3Semester 13 creditsCore
Study of human resource management, covering recruitment, training, performance management, and employee relations.
Financial Management
Year 3Semester 23 creditsCore
Examination of financial management, covering financial analysis, budgeting, financial planning, and financial decision-making.
Marketing Management
Year 3Semester 33 creditsCore
Study of marketing management, covering marketing strategy, consumer behavior, market analysis, and marketing operations.
Business Law
Year 4Semester 13 creditsCore
Analysis of business law, covering company law, contract law, and legal frameworks for business operations.
Business Administration and Management Practice
Year 4Semester 23 creditsCore
Practical business work where students apply learned skills in business practice, organizational leadership, and strategic management.
Business Administration and Management Research Project
Year 4Semester 36 creditsCore
Independent research project on business topic, demonstrating mastery of business administration and management theory and practice.

Specialisations

Strategic Management
Focus on strategic analysis, strategy formulation, and strategic implementation for strategic management careers.
Entrepreneurship
Focus on business planning, venture creation, and entrepreneurial skills. This specialisation equips graduates with discipline-specific competencies for professional practice in Kenya and the East African region, with pathways to postgraduate study and professional certification.
Human Resource Management
Specialization in recruitment, training, performance management, and employee relations. This specialisation equips graduates with discipline-specific competencies for professional practice in Kenya and the East African region, with pathways to postgraduate study and professional certification.
General Practice
Broad foundational knowledge covering core principles and practices in the field. This specialisation equips graduates with discipline-specific competencies for professional practice in Kenya and the East African region, with pathways to postgraduate study and professional certification.

A day as a student

Students attend lectures, conduct business practice, participate in case studies, and engage in organizational leadership.

The trade offs

In its favour

Diverse career opportunities across multiple business sectors including corporate, SME, and entrepreneurship.
Strong foundation in business principles applicable to various industries and business functions.
Business practice and case studies provide hands-on experience with organizational leadership and strategic management.

Against it

Business careers can be competitive with pressure for performance and results.
Business work requires continuous learning of new business trends and market developments.

What it costs

Tuition at both ends of the market, and how to pay for it.

What it costs, and where

Against 331 business courses

Public153k to 259k

153k at Kenyatta University259k at University of Nairobi

Private160k to 226k

160k at Management University of Africa226k at Daystar University

Annual tuition in Kenyan shillings, rounded. The upright tick is the median for this field, so a bar sitting entirely to its right is an expensive programme by the standards of its own subject.

The fine print

KU ~153,000/yr, UoN ~259,000/yr (eafinder). MUA ~160,000/yr (businessradar), Daystar 225,800/yr.

HELB loans available for eligible students. Some universities offer scholarships based on academic performance.

Funding options

Higher Education Loans Board (HELB)

Scholarships

3 recorded

Higher Education Loans Board (HELB) Loan
LoanKsh 60,000Kenyan
Kenyan students admitted to recognised universities demonstrating financial need.
Higher Education Fund (HEF)
Government fundingKenyan
Kenyan students in public universities under the new funding model based on financial need assessment.
County Government Bursaries
BursaryKenyan
Residents of respective counties pursuing undergraduate studies

Getting in

The grades, the alternatives, and who accredits the award.

What you need

KCSE mean grade: C+ (plus) mean grade at KCSE
Alternative entry: Diploma holders in Business Administration, Management, Commerce, or related fields with Credit pass from recognized institutions may also apply.

English/Kiswahili
C
Mathematics
C
Business Studies
C
Any Group II subject
C

How you are assessed

4 components

Continuous Assessment Tests
Cat30% of the mark
Regular tests, assignments, and business administration exercises throughout the semester evaluating business knowledge and practical skills.
End of Semester Examinations
Exam70% of the mark
Comprehensive written examinations at the end of each semester testing understanding of business management, organizational behavior, and strategic management.
Research Project
Project100% of the mark
Independent research project on business topic, demonstrating mastery of business administration and management theory and practice.
Practice Assessments
Practicum100% of the mark
Evaluation of management skills, organizational work, and practical applications through business practice and case studies.

Accreditation

Accredited by Commission for University Education (CUE).

Accredited by

Commission for University Education
NationalRequired
Mandatory accreditation for all university programmes in Kenya.

Where it leads

The roles it opens, and what you leave with.

Where graduates go

5 roles

Entrepreneur
High demandKsh 40,000 to Ksh 150,000
Start and manage own business ventures, create innovative solutions, and drive economic growth through entrepreneurship.
Business Manager
High demandKsh 52,000 to Ksh 115,000
Manage business operations, develop business strategies, and coordinate organizational activities and performance.
Management Trainee
High demandKsh 46,000 to Ksh 100,000
Participate in management training programs, develop leadership skills, and prepare for leadership positions.
Business Consultant
Medium demandKsh 56,000 to Ksh 125,000
Provide business expertise, consult on business development, and support organizations in growth and improvement.
Business Analyst
High demandKsh 50,000 to Ksh 110,000
Analyse business operations, develop business strategies, and support organizational improvement and efficiency.

Graduate outcomes

Graduates work in business administration and management across Kenya's corporate and business sectors.

Where these fields lead

8 careers

Tools you will learn

Google Workspace
Cloud
Microsoft Excel
SpreadsheetPrimary
Power BI
AnalyticsPrimary
QuickBooks
Accounting
SAP
Enterprise
ChatGPT / Claude
Ai

Certifications

Industry links

Common misconceptions

This programme has limited career opportunities.
Graduates pursue diverse career paths across multiple sectors in Kenya and internationally.
The programme is only for top-performing students.
While academic excellence is valued, the programme accepts students meeting the minimum KCSE requirements and supports diverse learners.
Graduates cannot find employment in Kenya.
Kenya's growing economy creates demand for qualified graduates across public, private, and NGO sectors.
The degree is not recognised internationally.
The programme is accredited by CUE and is recognised under regional and international qualification frameworks.